Testimonials

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I’ve played many sports in my life with many different coaches and I can honestly say that Coach Matt is the best coach I've had!  Matt coached me throughout my 4 years on the UCSB Triathlon Team and has been there to help me reach my goals even though there were so many athletes on the team that he was also coaching.  He coached me through 4 collegiate triathlon seasons, my first half-ironman, ITU Worlds, and many additional summer races while school was not in session.  He is willing to give you personalized training that caters to your lifestyle and to your personal strengths/weaknesses in the sport.  In addition, he is very approachable if you have any questions about anything regarding triathlon or just life in general! No matter how fast or slow, young or old, or athletic background, Coach Matt can help you achieve your personal athletic goals!  

-Sarah Foster, All Distance Triathlete

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I've been Coach Matt Powered for nearly 4 years and couldn't recommend him enough.  His coaching, guidance, and friendship have been an indispensable part of my athletic development.  While his guiding principles in training are built on cutting-edge scientific research, he still realizes that life happens, and knows how to make changes to structured training to accommodate real-world situations.  Matt brings an incredible breadth of knowledge to the table, which he uses to train all manner of athletic abilities, from first-timers to professional triathletes.

Despite the success of his athletes, Matt remains humble knowing how to put his ego aside while working with his athletes.  He has an incredible tact for guiding athletes rather than trying to force his ideas and principles upon them, letting each athlete discover the training that works best for them.  I would strongly recommend Coach Matt to anyone looking for a knowledgeable and down-to-earth coach to help them on their athletic journey.

-Sean Harrington, Current Professional Triathlete & 2018 USAT Collegiate Triathlon National Champion

A lot of people say your coach can't be your friend. Matt somehow breaks that norm and uses your friendship as leverage to be an even better coach. I have never had a coach that knew me as well as Matt does. He knows how to motivate me, how to piss me off, my strengths as an athlete, my weaknesses as a person, and uses all of this to brew up a methodical training program designed for me and only me to succeed. The training is unique and individualized, and never have I experienced burnout because the guy really took the time to get to know me, as he does with each of his athletes.

-Rod Farvard Ultra Runner and Triathlete

Course Record Holder Kodiak for 100iler, Red Rock Ultra, and Cuyamaca 100k

4th Overall 2019 Nine Trails

5th Overall 2019 Black Cayon Ultra

11th Overall 2023 Western States 100

Ultra Running.com A Diamond in the Rough, Rod Farvard

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Coach Matt is excellent in regards to his guidance and mentoring. His genuine enthusiasm for the sport, and disciplined workout schedule has helped shape who I am and how I train. I can honestly say that he is the best coach I’ve ever had, because he take cares of every single one of us (on the UCSB triathlon team). Big or small, young or old, slow or fast... no matter who you are, Coach Matt will be attentive and consistent in leading you towards improvement and success.”

-Vanesa Vinluan

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I would give Matt’s triathlon coaching 6 out of 5 stars. 5 for his coaching and an extra one because he is a cool person who genuinely cares about his athletes. His workouts are just the right level of challenging and have helped me improve significantly as an athlete. Matt is a very knowledgeable triathlete and coach and his enthusiasm will make you fall in love with this sport too! 

-Emily Wapman


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BROOKE SMITH

Sprint, Olympic, and Half Distance Triathlete

Multiple-time 70.3 World championship Qualifier

New Milford, CT

There are coaches and then there is Coach Matt.  Matt is the third triathlon coach that I've had.  And that's not counting all of the solicited and unsolicited unofficial "coaching" that I've been given since I stumbled into endurance athleticism ten years ago with no previous athletic training.  (When the other kids were running track I was doing ballet, tap and jazz...) I was a mid-packer at best when I was lucky enough to be assigned to Matt after my second CTS coach in two years left CTS three weeks before my "A" race.  Matt is far and away the best coach that I have ever met.  He is smart, caring, enthusiastic, motivating and of course an incredibly talented athlete.  The fact that I have since qualified for the 70.3 World Championships, WON a triathlon and podiumed at almost all my other races is pretty darn cool but I think what I am most impressed with, is how Matt is able to individualize his training programs and make them work for people that have a life.  Matt coaches both my husband and me, often for the same races- yet our training plans are very different.  Additionally, we both have very irregular work schedules, three young kids and other interests outside of triathlon (including skiing every weekend in the winter) and Matt is beyond excellent at modifying our training schedules to make triathlon success possible while having balance.  One in a million.


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corey deveux

Olympic, Half, and Full Distance Triathlete

2015 Ironman Lake Placid Champion

Sydney, Nova Scotia

Matt coached me to success at Ironman Lake Placid. He knew my triathlon goals and understood my life commitments outside of the sport. He took the time to listen to my feedback and pay attention to the training data, adjusting my plan accordingly. Matt also knew when to push me to my limits and when to let me rest. He is an excellent coach, and I would highly recommend him.”


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maria seller

Spring and Olympic Distance Triathlete

Rye, NY

As a full time working mother of 4, back and knee surgery left me wondering if I'd ever race again, but finding Matt made all the difference.  He took me from not knowing anything to being top 3 in two years. I never could have done it without him.  He listens to me and works with the limitations in my life.  And best of all, he's rational about the work load!  I can't recommend him highly enough.


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richard riemers

Multiple-time 70.3 World Championship Qualifier

Mission Viejo, CA

I have been coached by Matt Ison for about 2 1/2 years and have learned much from his bank of knowledge in nutrition, triathlon racing strategy, and use of power meter data to optimize performance. Before as an un coached triathlete I rarely placed high enough in my age group to podium. Now with his coaching it is more consistent and expected in sprint, Olympic and 70.3 Ironman triathlon distances. Matt is very easy to work with because he communicates well and often with his athletes.


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PHIL ROYSTON

All Distance Triathlete

Dallas, TX

I have been a part of the tri world for about 10 years now. Unfortunately due to several injuries, I have only trained consistently for maybe 5 out of those 10 years. Injuries are very frustrating, especially when they seem to never go away. Once I graduated from college I continued to stay in touch with Matt who was a great friend and teammate at Baylor. We talked over the phone every couple months as we both continued to race in triathlon.

Last September I remember venting to Matt about my inability to race the Boston Marathon (or even run at all for the last 8 months) due to IT band syndrome. I was just tired of getting in shape and then getting hurt again and having to start from square one every 6 to 8 months.

Matt had a solution for me. He told me that I should give him a shot at coaching me for a year and see how things progressed. I talked with my wife and got the green light and signed up with Matt the next day.

Since then, I have continued to progress in my training, and my fitness has improved significantly. Matt slowly got me back to running by keeping my volume extremely low and by adding specific strength work to my program. The swim has always been a strength of mine and Matt has made it even stronger with his challenging but entertaining swim workouts.

Matt has taught me how to use power in my training to give me the best results on race day. It is also the best way to see improvements on the bike. Matt is good at showing me where I have improved every month through all the data we collect.

I have been with Matt for 9 months now and have set a new PR at the 70.3 distance and won OA at my last sprint tri a couple weeks ago. More importantly, Matt’s coaching has provided me with the most consistent stretch of injury-free training in my entire life. Having a coach like Matt means that I no longer live in fear of an injury destroying my season; but rather, I am able to train confidently knowing that an expert is prescribing just the right amount of physical stress on my body to produce huge adaptations and performance gains without detrimental injury. Matt has given me the tools to race at a high level once again, and I know that I am only going to get faster as we continue to stay consistent in our training.

I have big goals for triathlon and know that as long as Matt Ison is my coach I will be able to reach them. He is not only a great friend, but the best coach an athlete could ask for.


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Justin harris

Triathlete

Anchorage, AK

Matt is a great tri coach. I am in my 40s and am very busy. I am married with two kiddos at home. I also run a business. I got started in triathlon in late 2014 with the goal of doing an Ironman 70.3 and lots of other local tri’s along the way. I started coaching with Matt at the very beginning of my tri journey. What I like about Matt is that he just tells me what to do and I do it. He programs my workouts in Training Peaks a few weeks in advance. I always know what is coming up and upload my workouts as I complete them. I get the maximum benefit out of a limited number of hours swimming, biking and running. I feel great at every race that I have done and continue to get faster in the water, on my bike and when I run. Matt’s a great guy and always available to chat or text if I need him. I’ll be coaching with Matt for years to come.


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david smith

All Distance Triathlete

Team Zoot

Husband, Father, Sherpa for Brooke

New Milford, CT

I began my triathlon endeavors with a small local sprint in 2008. Over the years I got a lot advice from coaches at the local triathlon club, friends etc… In 2011 I signed up for the NYC Ironman and hired a coach so I wouldn’t end up puking and bonking on the run. Although I made significant improvements that year I ended up bonking on the run and puking at the end. My wife (an avid triathlete mind you) was determined to go to a Vietnamese Restaurant after the race which is where my two brother-in-laws found me laying on the cold tile floor of the bathroom and dragged me back to the hotel. Medical tent probably would have been a better plan. I never wanted to repeat that experience again. Two coaches later in came Matt Ison. Every race I have done since “Coach Matt” has been on the scene has been a PR. My first 70.3 I finished in 5:29 my last 70.3 I finished in 4:35. Before Matt I was excited to contend for an Age Group Award in the local races and now I am a contender in the Overall in those races. In the larger races I have been in contention for the WC’s. Matt coaches several of my friends and it is clear our workouts are individualized to our specific abilities. Although he also coordinates our workouts to integrate the group runs/swims at our local club and builds our training so despite our different abilities we can train together. “Coach Matt” pushes me to my limit yet also knows when he needs me to back off. I have grown to trust him because the results speak for themselves. Matt is an outstanding coach has brought me from being a participant to being a contender. Thanks Matt!!!


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Timothy virgo

Ultra Runner

Colorado Springs, CO

Brick wall to Podium - Before Matt I spent a lot of time training with huge weekly mountain running totals (up to 20,000 feet), long workouts, big mileage, and I was always tired, but only getting 4% improvement in race times year over year. And making , at best, 5th/AG in my races. I didn't know how to get better, and I was just wearing myself out. I was just banging my head against a brick wall. Now: Matt added science and experience to my effort. I train less, I'm less tired, I don't feel that I'm wearing my body down. In races I've started getting 1st and 2nd places in my AG. And my race times improved 10 to 12%.


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TAMMY NICHOLSON

Ironman World Championship Qualifier

Phoenix, AZ

I feel incredibly lucky to have met Matt when I did. I qualified for Kona in November of 2014. I decided that I needed to have a coach if I wanted to continue to improve. After quickly disapproving of my first experience with a coach, Matt was asked to take me on as his athlete. I learned right away that he was dialed into what it took to be a successful triathlete. He understands the balance of life, work, and training. He understands from both an education stand point from his degree from Baylor and from his personal experience as a professional triathlete and experience at the Olympic Training Center.

As a physical therapist, I am inherently critical of some coaches’ approach to their athletes, having treated many of them after chronic injury and overtraining. Throughout the past year, training with Matt has allowed me to stay motivated, and I realize that I always have something to learn from him when we talk. He is knowledgeable about what is necessary to attain goals and allow triathlon to be a lifelong sport. He did a great job on educating me on proper nutrition with racing and training and has given me effective workouts that are specific to my current fitness level. He has helped me attain my PR for full IM distance in Kona as well as me PR for 70.3 Oceanside and qualifying for World’s 70.3 in Australia and a PR for the St. George 70.3 course by 25 min. He has shown me that training doesn’t have to be hours upon hours of training as long as the training that is performed is intense and specific.


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mary primrose

Marathon Runner

Cleveland, OH

I’ve been working with Matt for about a year and a half. I am his only non-triathlete client. We are working together to get me a qualifying spot in the Boston Marathon. When I started working with him, I was just recovering from an injury setback. This, however, did not stop him from giving me quality workouts that helped me recover and made me stronger. Matt has consistently pushed me to step out of my comfort zone, which led to some amazing gains for me in both speed and endurance. He did all this while working with me through issues in life that just show up and throw you a curveball. All in all, Matt is a great coach, and you’ll definitely get good results!